Blog Articles

 

News, views, tips and training from around The Sales Masters Guild network

 

How to fill your sales pipeline

by John Kettley

CONSTANTLY LOOKING FOR NEW CLIENTS?    Would you like more prospects to contact you when they are ready to buy? Would you like prospects to contact you before they call your competition?  Wouldn’t it be great if these prospects were almost pre-sold as well?    The good news is that all of this ‘is’ more than possible.  I’m sure that you are asking yourself how, and how soon? While it’s not really that hard to achieve, most people won’t take the time out to learn how to do ...

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How Compelling Is Your Value Proposition?

by Olivier Carion

  Sales Masters Guild Mentor, Olivier Carion, asks us about our value proposition“Is it compelling? Truly compelling?”   Sadly, it’s not always up to the mark, but help is on hand. What? Your prospect, not interested in your message and not excited by the service you provide? This is so frustrating! And it’s not the first time it’s happened. Why? Sounds familiar? The good news is that it doesn’t have to be that way… any longer! That’s right, enough is enough. Let’s do what it ...

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SMG Mentor, Lesley Jones introduces her Sales & Negotiation Training

by Lesley Jones

  Sales Masters Guild Mentor, Lesley Jones, introduces us to her Sales & Negotiation Training and why people might not be buying from you.   Have you ever considered why people buy from you, and more importantly why they do not? We are constantly bombarded with advertisements trying to sell us the latest gadgets, furniture and beauty products. Most of us try to ignore these adverts, we skip through them on TV or pay for apps on our phone so we aren’t inundated with ...

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The Key Selling Season Is Around the Corner

by Olivier Carion

  Sales Masters Guild Mentor, Olivier Carion, asks “Are you ready for the next big push?”.   This is the season every business owner must prepare for. From mid-September to the end of November is the season that is key to growing your business. How well you perform during that time will have a significant impact on the performance of your business next year. Are you ready?   Each year after the summer holidays, most everyone goes back to work at the beginning of September ...

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Jo Driver invites those in property to join her for some Sales & Negotiation Training

by Jo Driver

  Sales Masters Guild Mentor, Jo Driver’s Sales & Negotiation Training courses help you fine tune your business conversations and negotiate the perfect deal.   Most business owners are experts at what they do but they have never learned how to articulate it and have never spent any time learning how to sell their product or service without pitching and being salesy.   Often the person that comes to my Sales & Negotiation training is the business owner and those who are responsible for growing ...

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SMG Mentor, Mike Ainsworth has some advice on converting those leads into sales

by Mike Ainsworth

  Sales Masters Guild Mentor, Mike Ainsworth looks at increasing sales by converting more leads.   A lot of business owners spend considerable time in working out new ways to generate leads but they ignore the fact that arguably a quicker route to increase sales is to convert more leads.   It’s simple maths… Sales = Leads x conversion x margin x frequency   Concentrating on any of the four factors to the exclusion of the other three will hold back the growth of your business, whilst converting ...

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Everybody likes to buy, but nobody likes to be sold to.

by Toby Acton

  Sales Masters Guild Mentor, Toby Acton, introduces us to his Sales & Negotiation Training with the statement “Nobody likes to be sold to, but everybody likes to buy“   Everybody likes to buy, but nobody likes to be sold to.   That is an often-quoted statement in sales trainings, but it is steeped in truth and reality. I believe that the statement originated from a quote by Dr Earl Taylor, President of Dale Carnegie Training: “Nobody likes to be sold to, but everybody likes to ...

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Why Persuading Prevents Sales

by John Kettley

  “Do you think selling is all about persuading and convincing?” asks Sales Masters Guild Founder, John F Kettley. If you think it is about persuading, read on.   “Are you trying hard to get people to agree with what you tell them?   If that is the essence of your sales approach, it will lose you sales” says John, and with his years of sales and business experience, coupled with his lead in The Sales Masters Guild, you’d be wise to take note.   John has ...

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Jo Driver asks “Do you enjoy selling? Do you enjoy being sold to?”

by Jo Driver

  Sales Masters Guild Mentor, Jo Driver, asks the question; “Do you enjoy selling? Do you enjoy being sold to?”. For a business owner the answer should be yes, but for many it’s not something they look forward to.   I don’t know about you, but whenever I’ve been in a situation in a shop where I have been greeted by a rather persuasive salesperson it makes me very uncomfortable and often I walk straight out of the shop. So no, I don’t ...

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The Myths and Misconceptions of Sales

by James Davey

  Sales Masters Guild Mentor, James Davey, looks at some of the myths and misconceptions about sales, what’s true and what’s not and why the business owner might need some help with getting it right.   Whatever the size of your business, you need to be confident that all the main bases are covered by someone. In a larger business, you may have a dedicated person heading up each function. In a micro business, the business owner owns all of the functions.   All the ...

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